The Journey
Begins

Welcome to PRAX, where innovation meets natural energy solutions!

Our story begins with two entrepreneurs and caffeine enthusiasts, Olivia and Nate, who shared a common dilemma: we love the energy boost from coffee but despise the inevitable crash and jitters that follow.

We love it while also hating it.

Despite enjoying the immediate boost in energy and mood from caffeine, the inevitable crash by 2pm and the need for an afternoon pick-me-up disrupted our sleep and created a frustrating cycle of dependence.

We set out to find a superior alternative.

The problem...

We explored every possibility. From mushroom drinks and herbal brews to popular caffeine substitutes, but none delivered what we were searching for.

You see, we still wanted to FEEL something.

Our search led us to paraxanthine, a natural metabolite of caffeine with promising benefits. We could sense we were onto something...

But could it really deliver on its promise of no crash, no jitters, and long-lasting energy?

PRAX is born

At first, we were hopeful but still skeptical.

But after thorough research and consulting with experts, our excitement was growing. Dozens of clinical studies support the effectiveness and safety of paraxanthine, which boasts a lower toxicity profile than caffeine while delivering the same benefits.

Safer AND more effective, without ANY side effects? We were all in.

We got to work on creating the world’s first paraxanthine gummy—delicious, convenient, and infused with the power of paraxanthine. Crafted with care and precision, PRAX Gummies deliver sustained energy without the crash or jitters, offering a refreshing alternative to traditional caffeinated beverages.

Our only hope is that you love them as much as we do!